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Internet Marketing & Search Engine Optimisation

Internet Marketing is all about generating, increased relevant traffic that converts into more enquiries. Achieving top search engine positions is one of the key objectives, today it is only part of the online marketing channels used to achieve this success. The following list outlines the primary elements that need to be checked when planning any comprehensive search engine campaign.

The services and solutions we undertake have been created to address each of the following strategic elements.

 

Analysis and Planning

>< Usability – answering the question how do I increase conversion rates on my site using tried and tested methods? 

>< Keyword Analysis – What keywords will give me the most targeted, relevant traffic? 

>< SEO Onsite analysis – Is my web site correctly optimised for my key chosen words and phrases? 

>< Competitive Analysis – How does my site compare to my competitors? 

 

Implementation

Change Deployment – Rolling out the web site elements identified above ensuring the search engines know exactly what  keywords you want to be found under. 

Impact Management – Ensuring the implementation of any online strategy has minimum impact on any current search engine positions and workflow.

 

Internet Marketing

Natural SEO – implementing a campaign directly targeted at gaining top search engine positions for your site. 

Affiliate Marketing – Commission only sales is alive and one of the fastest growing internet channels available to you, and currently being used by the worlds leading brands! 

E-Mail Marketing – One of the fastest ways to gain quick wins, a penetration rate that puts direct marketing to shame and a proven way of dramatically increasing revenue. 

Google Qualified Pay Per Click Management – A good Paid Search Marketer will pay for himself with the money he saves but will also increase your web sites conversions! 

Web Metrics
Making The Right DecisionReading web metrics – getting traffic is 50% of the battle, keeping it and improving conversions can only be achieved by monitoring your web sites stats, learn how your web sites packages get their work and get the best from your campaigns! 

The Goal!
Our goal is to make sure that every pound invested and every moment spent preparing and deploying your campaign is focused upon achieving positive results. This is why we have a 98% retention rate, unheard of for SEO firms, with many of our clients being in their third year of optimisation!

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